January Monthly WP Review

Owned by Emily Mader
Last updated: Feb 08, 2023
2 min read

Budget:

Resource

USDC

$ in FIO

Total

Resource

USDC

$ in FIO

Total

Team Lead

$4,500

$4,500

$9,000

Partner Success Manager 1

$4,000

$2,000

$6,000

Integration Testing

 

$200

$200

Total

$8,500

$6,700

$15,200

KPIs:

Category

 

Category

 

FIO Crypto Handles

Increase the number of FIO Crypto Handle registrations with existing partners

  • Success: >40k monthly Handle registrations

  • Expected: 20-40k

  • Failure: <20k

Domains

Increase the FIO Domain registrations + renewals with existing partners

  • Success: >2k monthly Domain registrations or renewals

  • Expected: 1-2k

  • Failure: <1k

Bugs

Average Partner Bug Report to Fix

  • Success: < 30 days

  • Expected: 30 - 90 days

  • Failure: > 90 days

Integration by Deadline

Average days completed integrations are past MOU deadline

  • Success: <30 days past MOU

  • Expected: 30 - 90 days past MOU

  • Failure: >90 days past MOU

Partner Generated Revenue

Revenue to Foundation generated by partners (5% of chain fees)

  • Ideally: >$133,000 (combined BD + PS expenses)

  • Success: >$10,000 monthly revenue

  • Expected: $3k - 10k

  • Failure: <$3k

 

KPI Dashboard:

https://docs.google.com/spreadsheets/d/1zH3QPuqTv4yL17VcdNQrCgpQHRqkl5YJqambb5JAcqQ/edit?usp=sharing

Monthly Comparison:

KPIs

Dec 2022

Jan 2023

KPIs

Dec 2022

Jan 2023

FIO Crypto Handles

34,394

31,432

Domains

25

33

Bugs

20

22

Deadline

33

33

Revenue

$3,971.47

$2,775.08

Bugs:

  • Bugs get resolved fairly quickly.

  • Pending bugs are:

    • Ascendex (all features)

Deadline:

  • No change from last month

FIO Crypto Handles:

  • Decrease of ~8.6% in registrations

  • ~30k registrations from Opera

  • Top FCH Reg after Opera is Guarda(~800).

Domains:

  • Increase of ~32% in registrations(from 25 to 33).

    • ~75% of registrations come from Edge

    • ~25% come from all other partners

  • Opera now has working Domain registrations as of 1/30, but is a bit hidden – will work with them to increase visibility. Announcement also has to be made + marketing.

Revenue:

  • Decrease from the previous month by ~ 30%

  • Why?: FIO network fees have decreased significantly. FCH Reg = $1.72 | Domains Reg = $33.83.

Future Plans:

  • Email list specifically targeted to current partners (and potential)

    • In progress. Finalizing content for five weeks out.

    • Mix of video and written content. Bite sized.

  • Domain marketing campaigns

    • Tentative campaign with Altaira and SecuX

    • Participants are required to have a previous domain to enter giveaway.

    • Giveaway prize is a previously registered domain that is speculated to do well in secondary markets.

  • Reaching out to Guarda re: domain integration

  • Conversations with Edge re: Onboarding experience and more prominent domain placement

  • Once Rev3al completes the integration → test reserving free FCH reg for marketing campaigns only.

Post Call Thoughts and Comments:

  • Aloha fees not updating FIO Price as frequently →

  • PS + BD joint in one team

  • Crypto mapping data for activity → How people are mapping addresses + sending receiving crypto

  • Binance account bound token | NFT → benefits one can get if you have token

    • Idea can apply to FCH. Partners can help fund the benefits. Community.

  •