Authenticated Landing Page Priorities

Condition

Primary objective

Secondary objective

Condition

Primary objective

Secondary objective

User has nothing (unlikely)

  • Educate user on value of FCH

  • Get user to register FCH

    • Maybe use their email username as ideas?

    • How much do we present on landing page vs. take them into our new flow?

  • Get user to unwrap domain

User has free FCH only

  • Get user to register Premium FCH

    • Maybe use theirfreeusername@premiumdomain

  • Give user easy access to send FIO Request

User has FCH, but not mapped

  • Educate user on value of FCH

  • Get user to map their FCH

  • Give user easy access to send FIO Request

User has FCH, but no domains

  • Get user to buy custom FCH

    • Maybe use me@fchusername

  • Give user easy access to send FIO Request

User has domain(s), but not FCH

  • Get user to register FCH

    • Maybe use me@domainuserowns

  • Get user to sign-up for Affiliate Program

  • Get user to list domain on Opensea

  • Highlight any expiring domains

User has domain(s) and FCHs

  • Get user to buy more domains

  • Get user to sign-up for Affiliate Program

  • Get user to list domain on Opensea

  • Highlight any expiring domains

User has no tokens

  • Educate user on value of staking FIO Tokens

  • Get user to acquire tokens

 

User has tokens

  • Get user to stake tokens

  • Show user token balance

User has inbound FIO Request

  • Get user to respond to FIO Request

 

User has items in Cart

  • Get user to complete purchase