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Objective

To maintain & support the existing implementation of the dashboard and construct new features to support adoption & use by users as well as integration partners.

Primary

The primary dashboard effort will create a path to ensure:

  • The dashboard is hosted, maintained and continually running.

    • Existing features are maintained, supported and evolved based on feedback.

    • Paths to adoption and use through user base growth and business partner integrations are created in concert marketing and business efforts.

Secondary

The secondary dashboard effort will create a path to ensure:

  • New features are surfaced, prioritized and built to support additional use and integration opportunity

    • A scalable future for the dashboard into industry segments.

Description/Mission

The mission of the dashboard is to drive adoption by end users and integration partners with the net effect being increased use of FIO handles and domains which create direct paths to revenue for the organization as well as defining FIO as THE protocol of choice within multiple industry sectors.

Strategy

The strategy for the dashboard is founded around three main areas of opportunity; the end user, integration partners, and new opportunities. Each of these areas will have use cases which will be used to support them and serve in helping to create the KPIs for this project.

  • End User

    • Increase number of and value of domain sales (103)

    • Increase number of FIO Crypto Handle registrations (86)

    • Increase awareness of FIO Protocol (113)

  • Integration

    • Increase Domain & Crypto Handle Registrations and Utilization with Partners

  • Opportunity

    • Support new creative ways FIO Protocol can increase usability across new segments.

Use Cases

End User Segments (P2P)

  • Cryptocurrency

    • Ease of Use

    • Single Source Asset Management

    • TBD

  • NFTs

    • Authentication

    • TBD

Integration Partners (B2B)

  • Cryptocurrency

  • NFTs

Integration Partners (B2P)

  • Financial

  • Gaming

  • Authentication

  • Data

Implementation

Current

  1. Strategic

    1. Roadmap Feature Specs

    2. Resource Planning

    3. Development Feature Scope

    4. Marketing Planning

    5. Educational Planning

    6. Metric Planning

  2. Tactical Implementation

    1. UX

      1. Current Roadmap

      2. QA

      3. Bug Fixes

    2. Development

      1. Current Roadmap

      2. QA

      3. Bug Fixes

  3. Ongoing

    1. Steering Committee Working Sessions and Reporting

Future

  1. Strategic

    1. Product Refinement Plan (based on metrics)

    2. Future Feature Roadmap Ideation and Creation

    3. Resource Planning

    4. Follow-on Marketing

    5. Continual Metric Review

  2. Tactical Implementation

    1. Existing UX Tweaks

    2. New UX

    3. New Development

    4. New Marketing Campaign

    5. Educational based on new features

  3. Marketing

  4. Educational

  5. Metrics

  6. Ongoing

    1. Steering Committee Working Sessions and Reporting

KPIs

Dashboard KPIs must be actionable and measurable. Their success depends on objective, statement of detail and the “stake” in the ground. The following is a proposed schedule and topics for creation of initial KPIs.

  1. Schedule

    1. Q3 2022

      1. Create Initial KPIs

      2. Initial Measurement

    2. Q4 2022

      1. Measurement - TBD

      2. Refinement - TBD

    3. Q1 2023

      1. Measurement - TBD

      2. Refinement - TBD

    4. Q2 2023

      1. Measurement - TBD

      2. Refinement - TBD

  2. Topics

    1. Operational

      1. Uptime SLA

      2. Bug

    2. Success Measurement

      1. Handles

      2. Domains

      3. Use

    3. Roadmap Achievement

    4. Revenue ?

Budget

Roadmap

Resource Allocation

It requires the following resources regardless of where it lives structurally:

  1. Director / WP Leader

  2. Strategy

    1. CTO

    2. CPO

  3. Core

    1. Lead Architect

    2. Senior Engineer

  4. Implementation

    1. Development

      1. Architect

      2. Engineer(s)

      3. QA

      4. Project Mgmt

      5. Release Mgmt

      6. Ops

    2. UX

      1. Research

      2. Jr. UX Visual/IA

  5. Business - This will be supplemented by the business team within FIO

  6. Marketing - This will be supplemented by the marketing team within FIO

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